Investing in design
06 Sep 2023
Design is a key element to creating successful packaging solutions.
Our teams across the UK create bespoke packaging solutions, many of which are designed specifically to suit customers products and requirements and investing in this personalised design can bring many benefits aesthetically, financially, and sustainably.
Packaging that is designed specifically to customer requirements, rather than being an off the shelf solution can:
• Offer superior product protection through a combination of made to measure outer box and inner fittings and dividers
• Bring cost savings as material is used more efficiently and the need for additional void fill can be removed
• Promote your brand through the use of print and positive customer engagement and unboxing
• Support the supply chain by providing product information, information for warehousing and loading
• Deliver transport efficiencies by ensuring products are packaged efficiently
Stephen Ward, Supply Chain Designer, stated; “The importance of good packaging design should not be underestimated and working with experienced professionals, as our designers are, can make a real difference to sourcing fit for purpose packaging.
“We understand all elements of how our packaging will be used from how products will be packed, how it will be stored, how it will be shipped and who the end user will be. This allows us to specify a packaging solution that supports each element successfully and ensure a sustainable design is made.”
Throughout the design process customers enjoy sampling as standard and appropriate testing as required.
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