‘Tis the season to be busy!

It may only be a matter of weeks now until Santa pays us a visit, but we have been working on festive packaging for several weeks now.Working with some of the major players that make Christmas possible, we have been supplying additional boxes to cope with the seasonal demand and designing marketing materials for point of sale and advertising for some of the major supermarkets and retailers.

Planning for Q4 began in the summer for several of our projects to allow design, specification, testing and programme allocation to be agreed and stock-and-serve accounts to be managed in accordance with customer requirements.

“We work with many large retailers and supermarkets to enable them to facilitate Christmas for their customers both practically and in aesthetic terms,” commented Gareth Stell, Group Sales Director for Boxes and Packaging. “Our sites across the UK work together to deliver huge volumes of corrugated packaging and displays with almost all of them being 20% busier and some experiencing almost 35% more throughput during Q4.”

As the e-commerce and online retail sector continues to grow there has been a marked increase in packaging to support mail order deliveries, internet orders and the collection of goods from stores which have been ordered online.

“The British appetite for Christmas is huge – last year online spending alone reached £114bn an increase of 11% on the previous year – with a similar rise expected this season,” said Gareth. “Boxes and Packaging has considerable experience in coping with seasonal peaks and providing a wide range of products which support consumer demand and expectations.”